Site-Creators

Posts Tagged ‘keywords’

When optimizing your website pages it is essential to focus on each page individually. You want your pages to stand independently.

Make sure that your page title, keywords and description represent the content of each respective  page. Google will display the first 66 characters of your page title in the SERP’s, ending with a full word – Longer descriptions are parsed to ensure that the last word displayed is a complete word. Your description is limited to approximately two short sentences or 150 characters.

It is also a good practice to maintain the same theme throughout your site, inclusive of your company name, address and phone number on each page. These are also items that search engines look at.

Never use the ‘one size fits all’ search engine optimization services that blanket your site with the same keywords and description for each page.